Building the website for Europe’s largest food hub
Manifesto Market is Europe’s largest food hub brand, bringing restaurants, bars, art and community together across a growing network of urban destinations. We designed and built a contemporary website with an intuitive CMS that allows a large team to manage fast-changing content across multiple locations.
Type
Services & Industry
Challenge
Manifesto is a celebration of food, art and culture, an industrial chic drinking and dining hub for those with a passion for food and life.
Our task was to design and build a website that mirrored functionality with a cutting edge contemporary design that would reflect the dynamic identity of the destination.
Managed by a large number of people editing various sections, the need to add content intuitively, without compromising the final visual feel, was of paramount importance.
Devising an instinctual content management system was as integral to our design process as the visual aesthetic itself.
Solution
Manifesto is the first entirely cashless market in Prague. Inspired by this groundbreaking concept we strived to design a website that would echo this modern approach.
The experience of using our website would be as vibrant and exhilarating as a visit to the iconic destination in person.
We conceived a bold, strikingly compelling visual style that presented the services of the market and acted as a teaser to the genuine experience.
Huge emphasis was placed in making the website navigate effortlessly, accentuating organisation and speed of access to key information. A perfect marriage of functionality and design was envisaged.
Result and evaluation
With Manifesto about to embark on expansion into multiple countries worldwide it was imperative to prepare the website for maximum variability while maintaining its distinct design aesthetic.
We relished this challenge and have successfully delivered a system whose functionality never feels compromised by its visual style. A website that is fully equipped to be accessed and managed by a large amount of users on a world stage.
